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Getting started with YouTube marketing

As a health professional, you have many opportunities to improve the quality of life of your patients and clients. Fifty years ago, your only real option was to work one-on-one with patients. Today, that’s all changed. Fifty years ago, you’d spend ten or fifteen minutes once a month or three with them, sharing how they can improve their lives. Then they’d go home and spend three hours an evening watching TV with commercials for Big Macs and Beer. Who could compete with that? Today that’s all changed. Discover how you can reach your clients, and prospective clients, 24/7, on an even footing with mass media. Imagine the difference you would make in their lives if they could be hearing your powerful messages everyday, on the way to and from work, while walking the dog or instead of that mind-numbing TV show they are hooked on.

In this presentation, Scott lays out the groundwork sharing one-to-many instead of one-to-one. You’ll leave with an achievable action plan and the confidence to fulfil it!

Scott Paton

About the speaker

Scott Paton has been podcasting since the spring of 2005. He has executive produced and/or co-hosted over 35 podcasts. An internationally renowned speaker, Scott has presented to audiences from London, England to Sydney, Australia, from Vancouver, BC to New York, NY, from LA to Rwanda. Thousands of entrepreneurs and NGO's have changed their public engagement strategies based on Scott's sharing. We hope you will, too! Scott has over 395,500 students from 199 countries taking at least one of his 154+ courses.

Scott joined Udemy in 2013. In late 2014, one of his clients inspired him to make a video course on Podcasting. He revisited Udemy and got very excited at the potential. After his course went live, Scott told his clients and many decided to make courses but needed help, so he has become a co-instructor with them, while continuing to support and build his own courses. His co-topics all include areas of life-long learning by Scott, including Stock Option Trading, Alternative Health, EFT, and Relationships.

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