Doing the Right Thing (Even When it Sucks!)

Felicia Brown is the co-founder of the Impromptu Rubber Duck Regatta (IRDR) and best-selling author of seven books: Creating Lifetime Clients: How to WOW Your Customers for Life; Free & Easy Ways to Promote Your Massage, Spa & Wellness Business: Volume 1; Sunflower Wisdom: Find & Follow the Light in Your Life; Wisdom of the Stone; The Sunflower Princess: A Healing Fairy Tale and Reflections of My Heart: A Poetic Journey of Love, Life, Heartbreak and Healing. She is a contributing author for several books including Break Through: Wisdom of the Soul (Quacking Up) and has written for national publications including Les Nouvelles Esthetique & Spa, DAYSPA, Spa Magazine, Skin, Inc., Massage Therapy Journal, Massage Magazine, Massage & Bodywork, Spa Management Journal, Spa Business and Dermascope.

A massage therapist and entrepreneur since 1994, Felicia owns A to Zen Massage, an award-winning wellness spa in Greensboro, NC and speaks on many topics related to business, marketing, professionalism, empowerment and self-care at events around the globe and online. As one who loves to educate others, Felicia previously hosted the Pre-Conference Broadcast Series for One Concept Radio, interviewing internationally acclaimed massage, chiropractic and wellness educators.

Felicia and her spas have won many awards including 2005 Small Business Person of the Year (Greensboro Chamber of Commerce) and 2009 Spa Person of the Year (Day Spa Association). Other individual awards include 2003 Forty Leaders Under Forty (The Business Journal); 2004 Women in Business (The Business Journal); 2007 National Volunteer Committee of the Year (American Massage Therapy Association); 2008 Top 25 Movers & Shakers (Business Leader Magazine; 2009 Top Entrepreneurs (Business Leader Magazine; 2011 Volunteer of the Year (American Massage Conference); 2014 Best Massage Therapist (Go Triad); and 2015 Best Massage Therapist - Runner Up (Go Triad). Business Awards include 2003 & 2020 Best Places to Work, 2015, 2016, 2018 & 2019 Best Day Spa & Best Massage Center (Go Triad); and 2005 Best Spa in Greensboro (Triad Style).

As a natural mentor and motivator, Felicia works with select individuals and companies needing targeted inspiration, creative empowerment and thoughtful guidance to achieve their personal and professional goals. Her unique blend of innovative problem-solving and heart-centered guidance creates a custom experience for each client. A native of North Carolina, Felicia and her husband David make their home near Greensboro. When not racing rubber ducks or conquering the world, she also loves reading, running, kayaking and doing yoga whenever possible. Connect with Felicia and the IRDR at www.FeliciaBrown.com, [email protected] and on social media.